Privacy Policy

Last updated: 24 December 2025


Anekho ("we", "us", or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how personal information is collected, used, and shared when you visit anekho.com and join our waitlist.

This policy is written to align with the EU General Data Protection Regulation (GDPR) and reflects how Squarespace websites typically operate, based on Squarespace’s own privacy policy guidance.

1. Who We Are

Anekho is a digital platform currently in development, focused on helping people discover verified conscious fashion, track their wardrobe, and connect through community‑driven and circular fashion experiences.

At this stage, anekho.com is a landing page used to collect email addresses for a waitlist.

Data Controller:
Anekho
Email: info@anekho.com

2. Personal Data We Collect

We collect only the minimum personal data required to operate our waitlist.

Information you provide

  • Email address (submitted voluntarily via the waitlist form)

Information collected automatically

Squarespace may automatically collect limited technical information to ensure the website functions correctly, such as:

  • IP address (anonymised where possible)

  • Browser type and device information

  • Pages visited and referring URLs

This information is used for essential website functionality only and not for advertising or profiling.

3. Cookies

Anekho uses a privacy-first cookie approach and gives visitors clear control over how cookies are used.

Necessary cookies (always on)

These cookies are required for the website to function properly. They enable core features such as:

  • Basic site functionality

  • Security and fraud prevention

  • Form submissions (including the waitlist signup)

These cookies cannot be disabled.

Performance & analytics cookies (optional)

These cookies help us understand how visitors use anekho.com so we can improve the website experience. Any data collected is:

  • Aggregated

  • Anonymous

  • Used only for performance and usability insights

These cookies are off by default and will only be used if you explicitly enable them via the cookie settings.

Advertising cookies

Anekho does not use advertising, marketing, or profiling cookies.

If this category appears in the cookie settings due to platform requirements, it remains disabled and is not actively used by Anekho.

You can manage your cookie preferences at any time via the cookie settings link on the website

4. How We Use Your Personal Data

We use your email address for the following purposes:

  • To add you to the Anekho waitlist

  • To send updates about the launch of Anekho

  • To share early access opportunities or request feedback

  • To deliver free resources if explicitly stated at signup

Your personal data will never be used for unrelated purposes.

5. Legal Basis for Processing (GDPR)

Under GDPR, we process your personal data based on:

  • Consent (Article 6(1)(a)) — when you voluntarily provide your email address and confirm your subscription

You may withdraw your consent at any time.

6. Email Communications & Opt‑Out

All emails sent by Anekho:

  • Are directly related to the waitlist or product launch

  • Include a clear unsubscribe option

You can opt out at any time by clicking the unsubscribe link or contacting us directly.

7. Data Storage & Third‑Party Services

Our website is hosted on Squarespace, which acts as a data processor on our behalf. Your data may be stored and processed through Squarespace’s systems in accordance with their security and GDPR commitments.

We may also use trusted email service providers to manage waitlist communications.

All third‑party service providers:

  • Process data only on our instructions

  • Are contractually obligated to comply with GDPR

  • Use appropriate technical and organisational security measures

8. Data Retention

We retain your email address only for as long as:

  • The waitlist is active, or

  • You remain subscribed to receive updates

If you unsubscribe or request deletion, your data will be permanently removed unless retention is legally required.

9. Your Rights Under GDPR

You have the right to:

  • Access your personal data

  • Correct inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Withdraw consent at any time

  • Lodge a complaint with a data protection authority

To exercise any of these rights, contact us at info@anekho.com.

10. Children’s Privacy

Anekho is not intended for children under the age of 16. We do not knowingly collect personal data from children.

11. Changes to This Policy

We may update this Privacy Policy as Anekho evolves. Any changes will be reflected on this page with an updated revision date.

12. Contact

If you have questions about this Privacy Policy or how your data is handled, please contact:

📧 info@anekho.com